My question is this: Why would you ever say anything else?
"Yeah, this new album's good, but it's nothing compared to OK Computer. Seriously. That album was awesome."
"We really put a lot of time, energy, and effort into this new album. It just didn't turn out as good as we hoped it would."
"God, I'm sick of this stupid record. And now we have to TOUR it?! Sigh. I'll be in my trailer working on my solo record."